Fenil and Bollywood

Posts Tagged ‘response

LOOKING AHEAD: Neha Dhupia
Neha Dhupia reveals her filmi fundas in a candid chat with BT

HARSHADA REGE (BOMBAY TIMES; December 2, 2009)

You have been a part of many multi-starrers, is that a formula for success?
If there was a formula for success I would pay pots and pots of money and buy it (laughs). But seriously, I feel that while choosing your films, all one needs to do is follow your gut feeling and have faith in the project.

You tried your hand at some unconventional stuff with Ek Chalis Ki Last Local, Mithya and Dasvianiya. What kind of response did you get for them? And are you going to be part of more such films?
I have got a fabulous response for all the different cinema that I have attempted, and am looking forward to a lot more in the future. My film Raat Gayi, Baat Gayi? just won the viewers choice award at a film festival. That will be my next release after De Dana Dan. I agree it’s a mixed bag, but I wouldn’t want it any other way.

How important are hits to you?
While making a film we put in a lot of hardwork, and the only way it gets appreciated is when the audience views it and it becomes a hit… unless the critics are really kind (laughs).

After doing realistic and masala movies, do you want to see yourself doing an absolute rom-com kind of movie?
Yes, I would love to, I am screaming out loud that is my most favourite genre. I hope someone’s listening. But on a serious note, I have done one that’s in the same space… it’s called Pappu Can’t Dance Saala and will be releasing soon.

You and boyfriend Ritwik Bhattacharya have been going steady for some time now. So, are wedding bells in the offing?
Not at all!
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By Taran Adarsh, August 4, 2009 – 08:58 IST


While on promos, the first promo of David Dhawan’s DO KNOT DISTURB, produced by Vashu Bhagnani, was launched last Friday, when LOVE AAJ KAL hit the screens. While the response in theatres was incredible, the promo received an unimaginable response when it was beamed while Rakhi Sawant’s swayamwar was in progress on Sunday night.

Rakhi’s swayamwar was sure to attract millions of eyeballs that night and Big Pictures decided to run the promos of DO KNOT DISTURB during the break to reach out to a wider audience at one go. And the strategy worked wonders, for David Dhawan was flooded with calls and his Inbox was crammed with sms-es from across the country that night.

“The response was overwhelming. It’s a known fact that television has a huge reach, but what I realized on Sunday night was that if you plug your promo in a widely-watched show, it can work wonders for your film. Believe me, I was inundated with calls every time the promo came on air. I got calls from even those whom I hadn’t spoken to since the last few years… I am very thankful to Big Pictures for giving the film that exposure,” David tells me.


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